After you have set the shape of a motion path or created keyframes for a property, you can adjust the speed. Using the speed graph, you can adjust the rate of change of a value.

Adjust the rate of change with the speed graph
Create a bounce or peakUse direction handles to simulate the type of acceleration seen in a bouncing ball. When you create this type of effect, the speed graph appears to rise quickly and peak.
Start or stop change graduallyDirection handles can create gradual starts and stops, such as a boat slowing to a stop and then starting again. When you use this technique, the speed graph resembles a smooth U shape.
Adjust influence of a direction handle on an adjacent keyframeAlong with controlling the level of acceleration and deceleration, you can also extend the influence of a keyframe outward or inward in relation to an adjacent keyframe. Influence determines how quickly the speed graph reaches the value you set at the keyframe, giving you an additional degree of control over the shape of the graph. The direction handle increases the influence of a keyframe value in relation to the neighboring keyframe when you drag it toward the neighboring keyframe, and it decreases the influence on the neighboring keyframe when you drag it toward the center of its own keyframe.