Using recommended dimensions
Use the Interactive Advertising Bureau (IAB) guidelines to set dimensions for your Flash advertisements. The following table lists the recommended Interactive Marketing Unit (IMU) ad formats measurements:
|
Type of advertisement |
Dimensions (pixels) |
|---|---|
|
Wide skyscraper |
160 x 600 |
|
Skyscraper |
120 x 600 |
|
Half-page ad |
300 x 600 |
|
Full banner |
468 x 60 |
|
Half banner |
234 x 60 |
|
Micro bar |
88 x 31 |
|
Button 1 |
120 x 90 |
|
Button 2 |
120 x 60 |
|
Vertical banner |
120 x 240 |
|
Square button |
125 x 125 |
|
Leaderboard |
728 x 90 |
|
Medium rectangle |
300 x 250 |
|
Square pop‑up |
250 x 250 |
|
Vertical rectangle |
240 x 400 |
|
Large rectangle |
336 x 280 |
|
Rectangle |
180 x 150 |
When you create a FLA file from a template (Select File > New, and click the Templates tab), you see many of these sizes.
