Creating SWF file advertisements

Use these guidelines when you create advertisements:
  • Optimize your graphics. Make SWF file banner advertisements 15K or smaller.

  • Create a GIF banner advertisement in Flash that is 12K or smaller.

  • Limit looping banner advertisements to three repetitions. Many websites adopt the standardized file size recommendations as advertising specifications.

  • Use the GET command to pass data between an advertisement and a server, and do not use the POST command. For more information on GET and POST, see the getURL function in ActionScript 2.0 Language Reference.

Note: Provide control to the user. If you add sound to an advertisement, also add a mute button. If you create a transparent Flash ad that hovers over a web page, provide a button to close the advertisement for its duration.

  This page on the Web