The Atari Lynx, usually just referred to as Lynx, is a fourth generation (1987-2004) handheld video game console developed in partnership with Epyx, Inc. and distributed by the Atari Corporation. It was released in September 1989 in North America at a retail price of $149.95. The handheld was also released in Europe (1990) and Japan (1990). The Lynx was the world's first handheld electronic game with a color LCD screen. The console was discontinued in early 1996, possibly at the time of the company's sale on April 8, 1996. Atari 1989 1989-09-01 September 1, 1989 Portable E19735 FD6420 404040 F38900 262626