---
target: enterprise page (/experiences/enterprise)
total_score: 23
p0_count: 2
p1_count: 2
timestamp: 2026-08-07T00-11-06Z
slug: src-site-pages-enterprise-html
---
# Critique — Bigscreen for Business (/experiences/enterprise)

Source: src/site/pages/enterprise.html · reviewed live at 1440x900 and 390x844.

## Design Health Score

| # | Heuristic | Score | Key Issue |
|---|-----------|-------|-----------|
| 1 | Visibility of System Status | 2 | Submit flips to "Opening your mail app" for 2.5s; no persistent confirmation, silent failure if no mail client |
| 2 | Match System / Real World | 3 | Buyer-shaped dropdowns; "Where you are" reads as location, means purchase stage |
| 3 | User Control and Freedom | 2 | Bento tiles focusable but actionless; mailto hijacks with no copyable email fallback |
| 4 | Consistency and Standards | 3 | Strong system fidelity; tag tracking -.03em vs system +.04em; dd before dt in stats dl |
| 5 | Error Prevention | 2 | novalidate + reportValidity only covers name/email; empty enquiry sendable; no mailto-failure path |
| 6 | Recognition Rather Than Recall | 3 | Everything visible, one-screen form |
| 7 | Flexibility and Efficiency | 2 | No hero-to-contact path; only conversion route is scrolling 100% of the page |
| 8 | Aesthetic and Minimalist Design | 3 | Restrained and airy; cap-card dead space; "Beyond / 2" headline break |
| 9 | Error Recovery | 1 | Silent mailto failure strands typed form content with no diagnosis or retry |
| 10 | Help and Documentation | 2 | Reassurance note does quiet work; "qualified" cuts both ways |
| **Total** | | **23/40** | **Acceptable** |

## Anti-Patterns Verdict

LLM assessment: borderline no on craft (bevel language, mono micro-labels, violet focus lift, circuit prefooter are hand-made), borderline yes on content architecture: paragraph hero → photo grid → three icon-title-text cards → contact form is the generic B2B template. The bento reads as a stock-photo grid; the page never shows the product.

Deterministic scan: static detect.mjs on the source = 0 findings. Live in-page detector = 13 findings: 5x low-contrast (#787E81 on white, 4.1:1, needs 4.5:1) — REAL, token tuned for black stage fails inverted; 2x all-caps-body (48-char form label, 70-char form note in 12px mono caps) — REAL but borderline (brand mono-caps system); 6x clipped-overflow + 1 cramped-padding — FALSE POSITIVES (measured: imgs fully inside figures; .mobile-note is display:none; .rv-clip overflow is the reveal mechanism).

## Priority Issues

- **[P0] Field bento reads as a stock-photo grid, not a deployment record.** Zero evidence in the tiles: no numbers, no product, one watermarked game screenshot (Defense), two renders. Washed resting state (brightness 1.18, saturate .62) makes the eye classify it as texture. Fix: caliper mono data lines per tile, slash-index tags, put spec-rig.webp (real headset in a sim rig) into the Automotive tile, widen the band beyond the text column, clip-reveal per tile, instrument caption row ("most deployments stay private" is the flex).
- **[P0] The page never shows the product.** Only product photography sits inside the `hidden` spec section. Design principle #4 (product is the hero) fails wholesale. Fix: surface at least one headset image (in-hands / spec-rig assets already exist in /landing/business/assets/).
- **[P1] mailto: submit undermines the highest-stakes moment.** Violet "Send enquiry" opens the OS mail client; silently fails on locked-down machines; discards structured data into plaintext. Fix now: honest label + visible copyable support@bigscreenvr.com; fix properly: real POST endpoint.
- **[P1] Muted text fails contrast on the light stage.** --muted #787E81 on white = 4.1:1 across every paragraph; .biz-form__note is 12px mono caps in the same grey. Needs a light-surface muted token (~#6C7275).
- **[P2] The h1 is a paragraph wearing a headline's clothes + grammar error.** "VR and Beyond 2 makes" → "make"; "redefines immersion" is adjective hype; 8 lines at 32px on mobile.
- **[P2] Cap cards drift toward the rejected fat-card register.** Three equal hairline slabs with icon-eyebrow-title-sentence and dead bottom space; closest moment to Max's rejected patterns. Fix: flat hairline-separated columns, no boxes.

## Persona Red Flags

- **Alex (power user):** no CTA until page bottom; tiles look clickable (scrim, focus) but aren't links.
- **Sam (accessibility):** 4.1:1 body text everywhere; five tabindex=0 figures announcing nothing actionable; dd/dt reversed; 12px mono-caps note.
- **Robotics program lead (fleet buyer):** no case study, no spec sheet (hidden), no SDK link despite the SDK card, best proof sentence buried in an unanchored lede; mailto dies on her locked-down workstation.
- **Casey (mobile):** 8-line hero, long undifferentiated photo scroll, first actionable element ~4 viewports deep.

## Minor Observations

- Hidden spec section stats mislabeled: "5120x2560 / width" and "116° / height" should be resolution / field of view. Landmine if unhidden.
- "We're making Beyond / 2 easier" splits the product name; needs nbsp.
- Defense tile has cropped sim-HUD/watermark text visible in top corners at every viewport; medical tile is an empty CG render.
- Duplicate reveal machinery inline (same system as homepage; two copies will drift).
- Touch shows full-color tiles while desktop resting state is washed; two audiences see different grids.
- Alt text and carousel semantics are good throughout.

## Questions to Consider

1. If most deployments are under NDA, why pretend to have photography instead of owning the silence? A deliberately dark "UNDER NDA" tile is more credible than a hospital render.
2. What is the enterprise-grade number this page leads with, and why isn't it in the hero?
3. Who converts: the buyer, or the engineer who lobbies the buyer? The form courts the buyer; missing SDK docs, spec sheet, and product photography abandon the engineer.